• Atlanta Marriott Northwest at Galleria Hotel   

CBRE Hotels offers for sale the fee-simple interests in the 400-room Atlanta Marriott Northwest at Galleria and the 147-room SpringHill Suites Atlanta Northwest. Located in the heart of Atlanta's bustling I-75 / I-285 growth corridor, the Hotels benefit from their proximity to the city's new burgeoning live-work-play destination at The Battery, the MLB Atlanta Braves' Truist Park, the Cobb Galleria / Performing Arts Center, and 20 million square feet of office space which boasts the highest leasing velocity in all of Atlanta. Each Property features unique, unmatched attributes that provide competitive advantages such as the SpringHill's new well-appointed guestrooms featuring the West Elm furniture package, and the Marriott's new state-of-the-art ballroom which offers some of the best meeting and event space in the city. This offering presents the unique opportunity to acquire institutional-quality, Marriott-branded assets located in Atlanta's premier and rapidly expanding live-work-play destination, at a compelling discount to replacement cost. Ownership will consider proposals for a portfolio and/or single-asset executions.

Investment Highlights

​​​​​​​Marriott: Unique Positioning with Significant Value-Add Opportunity

The Atlanta Marriott Northwest at Galleria is one of the few premium full-service hotels in the market and the only core brand Marriott along northern Atlanta's I-75 corridor. The recent addition of a new, state-of-the-art, 11,000-square-foot Grand Ballroom equips the Marriott with some of the best meeting and event space in the region, allowing the Hotel to capture significant share of the market's robust corporate and social group demand. The Hotel's guestrooms are scheduled for a full cycle renovation, positioning the Marriott to realize significant upside through high-impact, guest-facing rooms upgrades that complement the Hotel's premier event space.

SpringHill: New Build, Premium Marriott Select-Service Product

Opened in August 2022, the SpringHill Suites Atlanta Northwest is one of the newest select-service products in the market, particularly relative to its competitive set's 1998 average vintage. Given its superior positioning, the SpringHill quickly ramped post-opening, achieving circa $40k per room in total revenue and 35% NOI margins in its first full year of operations.

The Battery: Atlanta's Pre-eminent Lifestyle Destination

The Battery has categorically transformed Cumberland/Galleria since its opening in 2017. Envisioned by the Atlanta Braves alongside industry-leading partners such as The Cordish Companies, Comcast and Live Nation, The Battery is a renowned sports and entertainment venue featuring premier retail, dining, and entertainment attractions. The district quickly attracted corporate interest post-opening, with TK Elevators and Papa John's moving their headquarters to the development. Today, The Battery features 26 million square feet of Class A office space, 230,000 square feet of retail and dining space, over 500 residential units, is home to five corporate headquarters, and hosts numerous concerts and events at Truist Park and the Coca-Cola Roxy concert venue.

Cumberland/Galleria Office Market Primed for Further Growth

The Cumberland/Galleria office submarket boasts one of the highest occupancy rates in Atlanta, currently five percentage points higher than the MSA average. Moreover, the submarket finished 2023 with 1.1 million square feet in new leasing, an 8.4% improvement year-over-year and the highest of any submarket in Atlanta. The market's current momentum and future planned activity, such as Truist Securities' new headquarters at The Battery, point to Cumberland/Galleria's continued outperformance over the near- and long-term.

Atlanta's Growth on the World Stage

Metro Atlanta accounts for roughly two-thirds of Georgia's economy, nearly 60% of the state's jobs, and 75% of its population growth. The city plays a significant role in the national and international business community in large part due to its acclaimed higher education institutions, deep talent pool, business-friendly environment, and robust infrastructure (home to the world's busiest airport). As a result, the city has become the headquarters location of numerous Fortune 500 companies including Home Depot, United Parcel Service, Coca-Cola, Delta Air Lines, and The Southern Company. Atlanta's growth has garnered national and international attention and driven a robust citywide calendar, with upcoming high-profile events including the 2025 MLB All-Star Game, 2025 College Football National Championship (first repeat host city), and the 2026 FIFA World Cup (eight matches in ATL).

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