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Google Loses in Local Search to Instagram, TikTok Among Gen Z - Marketing Dive
Though Google remains popular for local search among older generations, Instagram (67%) and TikTok (62%) are preferred among Gen Z, SOCi found.
Though Google remains popular for local search among older generations, Instagram (67%) and TikTok (62%) are preferred among Gen Z, SOCi found.
The rise in e-commerce platforms on the digital marketplace has lead to many successful peer-to-peer businesses operating on an apparent trust basis between provider and user. However, as the platforms expand and become distanced from their initial incarnation, the process of maintaining transparency has in many cases been disrupted. In this article, we examine the crucial role of transparency and effective conflict management in sustaining the success of two-sided markets such as Airbnb. As these platforms continue to evolve, addressing these challenges becomes paramount for their continued growth and viability.
In this digital age, having a hotel-specific booking engine is crucial for driving direct bookings on your website, which in turn impacts profitability while saving vast amounts of money in OTA commissions. One of the booking engine’s most important components is ADA compliance, which refers to the legal requirements set forth by the Americans with Disabilities Act.
This offering represents a unique opportunity to acquire a premium full-service asset with significant potential for value enhancement in a thriving submarket of Dallas Fort Worth MSA.
CBRE Hotels offers for sale the fee-simple interests in the 400-room Atlanta Marriott Northwest at Galleria and the 147-room SpringHill Suites Atlanta Northwest.
Located close to the central business district, the 174-guest room hotel sits within 500 metres of the Independence Museum and the Craft Market and is just one kilometre away from the National Art Gallery of Namibia.
Expected to join the Curio Collection by Hilton portfolio this year, the early 19th century property will represent Hilton's first hotel in Old San Juan
Located in the city's downtown core, Hilton Toronto unveiled its recently renovated rooms and is introducing Toronto's newest French bar and brasserie, Frenchy.
In the recently released HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024, the second trend investigates how the gig economy and fractional staffing models are changing talent sourcing. Employers in the hospitality industry must adopt a marketing mindset to effectively attract and source the best talent.
Prior to joining HALA, Jackie most recently served as Policy Director for a City Council office in L.A. City Hall, where she oversaw the team responsible for legislative affairs, intergovernmental relationships, and policy.
Hotelogix has announced the integration of its Hotel PMS with KePSLA, an online reputation management platform. This strategic integration aims to revolutionize how hotels collect, manage, and leverage guest feedback to understand their sentiment, identify areas of improvement to act accordingly, ultimately leading to enhanced reputation, more sales and revenue.
The Government will fully fund apprenticeships in small businesses from 1st April by paying the full cost of training for anyone up to the age of 21 and it will invest an additional £60 million of new government funding for next year.
The hotel is located at 520 W. Northfield Drive in Brownsburg, Indiana.
Spanning five interconnected islands across more than 111 acres in the South Mal? Atoll, this one-of-a-kind resort will set a new standard of unprecedented luxury in one of the world's most coveted travel destinations.
The forecasted trends demonstrate a surge in outbound leisure spend and a staggering rise in future cruise bookings as well as strong interest in foreign destinations like Costa Rica, Portugal, Japan and Thailand.
Sofitel has taken its commitment to slumber a step further by conducting a scientific study to analyze its guests' sleep. The aim was to better understand how travelers sleep in order to help them sleep better and longer. The study was designed to minimize the notorious 'first night effect,' which occurs when people sleep far away from home.
Group business is driving industry performance. For the 10th consecutive week, group demand (among Luxury and Upper Upscale hotels) increased, rising 7.4% YoY. Group demand was just one percent below 2019.
HWE brokers sale of the Courtyard Cleveland Beachwood, Courtyard Atlanta Windy Hill, and Courtyard Atlanta Peachtree Corners in three separate transactions
This has to be the best mission statement in history. Not only has it survived to be just as relevant 25 years later, but by sticking to the plan, Google has built a $2 trillion company.
Keches Law filed a lawsuit against Choice Hotels International on behalf of a Massachusetts woman who alleges she was a victim of sex trafficking when she was held and exploited on their properties from 2016-2018.
As Bengaluru's first tech corridor to be connected to the Namma Metro system, the Whitefield neighbourhood is recognised for its excellent connectivity, prominent IT hubs, and residential and commercial development.
More than 20% of American travelers say they are likely to take a trip to experience next month's total eclipse, according to the State of the American Traveler's March report.
Scenic Munnar - IHCL SeleQtions is situated in the landscapes of the Western Ghats of Kerala. The 55 rooms including secluded villas with private plunge pools are surrounded by hills and valleys and expansive tea plantations.
While 2023 Lunar New Year produced positive performance, especially as the first since 2019 outside of a COVID lockdown, this year's holiday brought a different level of success to the country.
HVS Brokerage & Advisory, as the sole and exclusive advisory firm to ownership, presents the opportunity to acquire the 63-key La Quinta Inn & Suites by Wyndham Pasadena North, a limited-service hotel asset in Pasadena, Texas.